Case study

The Great Get Together

On the weekend of the 17 and 18 June Guinness colleagues and customers across the UK took part in The Great Get Together – a national street party in memory of MP Jo Cox. The weekend marked the anniversary of her death and her family encouraged people to join together to celebrate the things we have in common – proving there is more that unites us than divides us.

We’re committed to celebrating the diversity of our people at Guinness. The Great Get Together gave us all an opportunity to do that.

Colleagues held a Guinness-wide world food event at lunchtime on Friday 16 June. Staff brought in their favourite dishes from countries across the world. This was an opportunity to drop in, have a chat and share food with colleagues. Offices also put on games and activities for everyone to get involved in.

We provided small grants to fund activities such as parties and sports matches for customers. The response was amazing. Customers across the country were encouraged to hold events, and we gave out grants to 24 customers and communities.

In Crewe, one of our schemes for older people joined up with a local school, sharing food and games. In Manchester customers used the opportunity to brighten up their communal courtyard, making it a perfect place to come together to plant flowers and share some food. Customers in Rochdale held a community day on the green and welcomed people from all local communities.

We expect the Great Get Together will become an annual event – it is one that staff and customers look forward to celebrating again.

Totnes, Devon